Executive Summary:
- In 2020, MarketLink successfully helped 11% of FNS's total Farmers Markets (FMs) and 13% of Direct Marketing Farmers (DMFs) in receiving SNAP authorization and free SNAP/EBT equipment. In terms of SNAP sales through MarketLink vendors, Massachusetts, New York, and Oregon had the most SNAP purchases and SNAP purchase counts in 2020. New York and Massachusetts were also the two states with the most FM and DMF seeking the MarketLink grant and receiving FMNP-WIC authorization in 2020.
- MarketLink's productivity increased by 40% from 2020-2021.
- In 2021, MarketLink authorized the greatest percentage of FMs in Maryland (47%) and DMFs in Rhode Island (35%).
Summary
- New York State had the most FMs and DMFs that received SNAP authorization through MarketLink in addition to their overall participation in FMNP-WIC. Massachusetts took second place for overall participation in ML and FMNP-WIC.
- Michigan has the largest group of DMFs participating in FMNP-WIC but only 6 DMF sought the MarketLink grant for free equipment.
Summary
- Massachusetts, New York, and Oregon had the most SNAP purchases and SNAP purchase counts through MarketLink in 2020.
Summary:
- In 2021, MarketLink provided technical assistance to 11% of the total FMs and 18% of the total DMFs authorized by FNS.
- In total, ML successfully helped 757 FMs and DMFs become SNAP authorized in 2021. That's a 40% increase in comparison to 2020.
Summary:
- In 2021, MarketLink authorized the greatest percentage of FMs in Maryland (47%).
- NJ, OK, NV, NE, ID, and DE FMs did not seek support through the MarketLink grant in 2021.
Summary:
- In 2021, MarketLink authorized the greatest percentage of DMFs in Rhode Island (35%).
- AZ, IO, NV, NM, NE, ID, SD, ND, WY, GU, and US Virgin Islands DMFs did not seek support through the MarketLink grant in 2021.